MPC Meeting: September 14th at Google
On the agenda..
The Future of Video with Google
TV Meets Web. Web Meets TV. Rachel Sterling, Manager of Google’s Online Media Sales team will offer an insider’s look at the future of the video industry as the number of screens in which viewers consume media extends beyond your living room TV set. Topics will include new video platforms such as Google TV, the proliferation of online video sites such as YouTube, and how networks and agencies are adjusting their approach to buying, selling and measuring media. Finally, we’ll open up the floor to a discussion on how the production community plans to evolve content to capture viewership across all mediums.
Making MA The Spot for Commercials
MPC is very excited to present submissions from this competition and announce a winning creative team for a first-of-its-kind Massachusetts marketing campaign. The campaign is designed to increase advertising and commercial production to the state…and create more jobs and opportunities for members of the MA production community. Partners in the initiative will produce the creative piece that best sells the benefits of producing in Massachusetts and lure new productions to the Commonwealth.
MPC Updates & Industry News
As always – great food & drinks, and the best networking in the business.
Space is limited and it is encouraged to RSVP if you plan to attend in order to accommodate Google’s security policy.
• Non-Member Event Admission: $25
Learn more about the benefits of individual and business membership: MPC Membership